Using ◹ Maslow's hierarchy of needs as a guide: we are designing a property development framework for integrating structures and systems into landscapes that solve directly for human needs in abundance, creating natural, climate-resilient, zero-cost-of-living habitats.
Why We Build:
Solving the Root of the Crisis
The world is facing a metacrisis, with our environment, economy, and societies stretched to their breaking point.
The lifestyle choices, or rather, survival mechanisms of billions of people— many of which are dictated by a lack of alternative options—specifically how we humans get our basic needs met, are at the heart of many global crises. Our dependence on market related jobs, in most cases unrelated to our basic needs, for money, in order to access grocery stores for food, rent for shelter, grid systems for water and power, fossil fuel-based infrastructure upholding the entire system end-to-end, physical environments and societal layout design that disconnect us from nature — all contribute to environmental degradation, resource depletion, and a loss of well-being.
At The Maslow Initiative, we believe that by redesigning human settlements to secure basic physiological needs—shelter, food, water, energy, and sanitation—at their source, at a local level, we can solve many of these issues. Our approach abundantly and non-negotiably, integrates human needs into the landscape, eliminating downstream problems like pollution from food and beverage containers, inequality, and resource scarcity.
By shifting away from resource-extractive systems and creating regenerative lifestyles, we can move from survivalism to thrivalism, building a future where humans and nature prosper together.
What We Do:
Securing the Foundations of Life
At the heart of The Maslow Initiative is the creation of landscapes that provide for human needs.
🏠
shelter
🍊
food
🚿
water
⚡️
energy
🧻
sanitation
🧑🏫 schools, 🫂 community centres, 🧘 yoga studios, 🧖 saunas, 🏕️ camp sites by the river, 🗿 land art, 🐎 horse riding trails, 📽️ cinemas, 🛖 retreat spaces, 🧑🎨 artist hubs, 🧑💻co-working worlds, 📖 libraries, 🪜 workshop spaces, 🎸 instrument and recording studios, 🥻clothes making & repair shops, 🪩 event and dance spots, 🎡 carnival areas, ⛲️ public fountains, 🔭 space & 🔬 science exploration buildings, 🥎 sports courts, 🎣 fishing ponds, 🎪 circuses, 🛋️ community lounges, 📚 libraries, ☕️ coffee stops, 🛝 playgrounds, 🧺 laundry services, 🚵♀️ bicycle tracks, 🧗 rock climbing routes, 🏟️ amphitheatres, 🥙 cooking classes & kitchens, ⛰️ mountain trails, 🏘️ interconnected living spaces, and so on, the possibilities are endless.
Our vision goes beyond survival; we’re building environments that nurture creativity, community, wellness, and personal growth. By securing the basics in abundance first, we set people free to thrive in every aspect of life. By reducing the average cost-of-living to zero, we allow money to take on a whole new dimension of intentional directionality, meaning it is a place where people can truly save their money, spending it on further improving their lives, their communities and the planet, for generations to come.
How We Create Paradise:
A Blueprint for Abundance
Our approach combines everything from Permaculture to Syntropic Agroforestry, from open-source technology to real life community building to create physically real zero-cost-of-living environments.
By developing properties with food forests, water systems, off-grid energy, and a variety of modular homes and community structures, we empower individuals to live comfortably, sustainably and regenerate the land at the same time.
Who We Are:
A Global Community of
🌅ParadiseMakers™
The Maslow Initiative is a collective of visionaries, designers, farmers, builders, and dreamers dedicated to creating a world where human needs are met by the land, not at its expense.
From the pioneers developing eco-villages to the players planting trees in our digital platform, we are united by a shared mission: to transform how we live on this planet. Whether you are an investor, a landowner, or someone seeking a sustainable lifestyle, you are invited to join us in making paradise—for ourselves, our communities, and our planet.
The Team (So Far)
Bernard Myburgh
Jaydon Meidlinger
Dita Schoeman
David Franciscus
Michel Marais
JC VIsser
Glydon Hartogh
JJ Van Zyl
